Color of the Year

Magenta is the Pantone 2023 Color of the Year

The Pantone Color Institute has selected Magenta as the Color of the Year for 2023.

The announcement of the choice “Welcome to the Magentaverse,” describes it as a color that “vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.”

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